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Nicole Hockley chose to transform unspeakable grief and anguish into action after her youngest son, Dylan, was murdered in his first-grade classroom during the Sandy Hook Elementary School tragedy on December 14, 2012. As the co-founder and CEO of Sandy Hook Promise (SHP), Nicole works every day to protect children from gun and school violence.
SHP educates and empowers youth and adults to prevent violence in schools, homes, and communities. The national nonprofit organization's proven, evidence-informed “Know the Signs” programs and sensible, bipartisan school and gun safety legislation help teach young people and adults to recognize, intervene, and get help for individuals who may be socially isolated and/or at risk of hurting themselves or others.
Led by Hockley, SHP’s award-winning campaigns and innovative technology have engaged more than 8 million in The Promise to protect kids. 18+ million have participated in the organization’s programs across more than 23,000 schools. More than 120,000 tips have been anonymously reported, saving hundreds of lives from suicide, preventing at least 80 of acts of violence with a weapon, and averting at least 11 credible planned school shooting attacks.
Watch this 3-minute overview, Make the Promise, to learn more about their life-saving work.
We invite you to join us for an intimate gathering of technology, media, and philanthropic leaders, as we learn from Hockley and consider how we can help amplify their mission. The conversation will explore the research informing the organization’s strategic initiatives, the compelling creative campaigns that have inspired continued action and engagement, and how the organization is scaling to reach communities across the country.
We hope you can join us for this engaging evening of conversation, commitment, and action.
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Nicole Hockley
Mother of Dylan, who was killed in the Sandy Hook Elementary School tragedy on December 14, 2012
Nicole Hockley is co-founder and CEO of Sandy Hook Promise Foundation where she oversees organizational strategy, marketing, and development of the acclaimed Know the Signs violence prevention programs. Under her leadership, the Sandy Hook Promise is effectively turning tragedy into transformation, averting multiple school shooting plots, teen suicides, and countless other acts of violence in schools across the country.
Nicole is a sought-after speaker and editorial contributor on the warning signs of someone who may be in crisis or at-risk of harming themselves or others, and how to take action to intervene. She has delivered several TEDx Talks and been featured in Newsweek, TIME, InStyle, and People, among countless other media outlets.
Based on Nicole’s extensive background in strategic marketing and communications for companies in the U.S. and in the U.K., Sandy Hook Promise is rapidly becoming a household name, with ever-growing awareness for its award-winning and provocative PSA campaigns. The Emmy-winning Back-to-School Essentials and Evan videos have been seen by hundreds of millions worldwide, kick-starting important conversations about school safety and actions everyone can take.
When she’s not hard at work encouraging more people to “know the signs” to prevent gun violence, Nicole is busy parenting and having fun with her teenage son, Jake, and their dog, Angel, in their Newtown, CT home.